Putting Purpose into Practice

Why is it so important to put purpose into practice and what should companies do to make it a reality? Focussing on chapters 1, 2, and 34.

Watch session recording from 10th March:

 
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Paul Polman

IMAGINE Co-Founder; Former Unilever CEO; Saïd Business School Board Chair

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Colin Mayer CBE

Peter Moores Professor of Management Studies, Saïd Business School

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Bruno Roche

EoM Founder & Executive Director; Former Mars Chief Economist

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Nadia Terfous

Managing Director, EoM Solutions; Former Partner, McKinsey & Company

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Enacting Purpose in Organizations

What are the key steps required to embed purposes in businesses and how should they promote it in their ecosystems? Focussing on chapters 6, 7, 8, and 9.

Watch session recording from 17th March:

 
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Rupert Younger

Oxford University Centre for Corporate Reputation, Saïd Business School

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Yassine El Ouarzazi

Principal, Capabilities & Innovation, EoM Solutions

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Alastair Colin-Jones

Project Lead, Applied Research, EoM Solutions

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Nadia Terfous

Managing Director, EoM Solutions; Former Partner, McKinsey & Company

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Measuring Purpose

How should companies measure whether they are fulfilling their purposes and account for the resources required to do that? Focussing on chapters 10, 11, 12, 13, 14, and 15.

Watch session recording from 27th March:

 
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Robert Eccles

Senior Advisor at BCG; Visiting Professor, Saïd Business School

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Judith Stroehle

Senior Research Fellow and Programme Lead, Oxford Rethinking Performance

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Loic Moutault

President, Royal Canin

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Bruno Roche

EoM Founder & Executive Director; Former Mars Chief Economist

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The Power of Investment to Achieve Purpose

How should institutional investors promote purpose in the companies in which they invest and what are the challenges they face in doing that? Focussing on chapter 18.

Watch session recording from 14th April:

 
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Celeste Lo Turco

Director at NEOM Investment Fund

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Timothy Wong

Managing Director, Head Group Research, DBS Bank

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Bruno Roche

EoM Founder & Executive Director; Former Mars Chief Economist

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Colin Mayer CBE

Peter Moores Professor of Management Studies, Saïd Business School

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Education and the Economics of Mutuality

How can we update teaching curricula and research agendas at schools and universities to align with the context and challenges of today’s world? Focussing on chapters 2, 3, and 6.

Watch session recording from 21st April:

 
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Marie Laure Salles

Director, The Graduate Institute of International and Development Studies Geneva

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Ann Florini

Clinical Professor, Thunderbird School of Global Management

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Colin Mayer CBE

Peter Moores Professor of Management Studies, Saïd Business School

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Bruno Roche

EoM Founder & Executive Director; Former Mars Chief Economist

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Corporate Purpose as a New Investment Model

What opportunities does purpose offer for the development of new forms of investment and how can different classes of investors best take advantage of those opportunities? Focussing on chapters 17 and 19.

Watch session recording from 28th April:

 
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Gavin Long

Co-Founder, Partner, The Acacia Group

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Paul Gyra

Managing Partner, Thompson Family Office

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Nadia Terfous

Managing Director, EoM Solutions; Former Partner, McKinsey & Company

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Bruno Roche

EoM Founder & Executive Director; Former Mars Chief Economist

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Leading Purposeful Business

What is required of leaders of purposeful businesses in the 21st century? How can they promote the successful adoption of purpose? Focussing on chapters 1, 2, and 34.

Watch session recording from Monday 10th May:

 
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Hubert Joly

Author of The Heart of Business; Senior Lecturer, Harvard Business School; Former CEO, Best Buy

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Isabelle Kocher

Former CEO, ENGIE

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Nadia Terfous

Managing Director, EoM Solutions; Former Partner, McKinsey & Company

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Bruno Roche

EoM Founder & Executive Director; Former Mars Chief Economist

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Roots of the Economics of Mutuality at Mars

How did the Mutuality Principle and the work of Catalyst, the company’s internal think tank, lead to the Economics of Mutuality? Focussing on chapters 4 and 5.

Watch session recording from 16th November

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Stephen M. Badger

Chairman of the Board, EoM Foundation; Former Chairman of the Board, Mars

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Claus Aagaard

CFO, Mars

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Nadia Terfous

Managing Director, EoM Solutions; Former Partner, McKinsey & Company

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Colin Mayer CBE

Saïd Business School Emeritus Professor; Blavatnik School of Government Visiting Professor

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